Case Study

“Data is one thing, but when you start to have real, deep human interactions with people; that’s when you really start to feel like you are actually getting to know them. Not as datapoints, but as living breathing human beings with their own complex lives. An amazing experience.”

“I think people were literally blown away by the experience. Sorry, that’s a terrible joke but it’s true. They turned what could have been a simple sampling exercise into an experience the people who took part will never forget. Amazing work.”

“I’ve never seen my brand bring more joy to more people in my 12 years at Kellogg’s. It was an absolutely unforgettable experience. When you link emotional impact like that to a direct increase in sales you have something very powerful happening.”